Greek Island holidays look set for another good year in 2017. Around 27.5 million tourists visited Greece last year and analysts predict even more in 2017 and a number of high profile publicity campaigns in the pipeline.
Early bird bookings for Greek Island holidays are described as ‘spectacular’ by tourism officials thanks to the opening of new markets, a rise in direct flights and new investment in hotels and other tourist infrastructure.
Spending by holidaymakers certainly dropped last year and prices have risen with the euro exchange rate adding to costs. But the demand for flights to Greece remains high and the trend is to the more luxury end of the market. Tourism now contributes significantly to the Greek economy and employs more than 10% of the workforce.